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Salesforce.com Administration
      

We provide Salesforce.com administration and configuration including page layouts, fields, tabs, security setup, user management, user interface customization, workflows, validations and more.

But we do not think that is enough! Most organizations need an administrator who understand business processes. Who understands why you have data in your Salesforce.com in the first place.

Who understands importing, migration, and records analysis. Who can create hygiene processes and database integrity programs. Who can create the reports and dashboards you really need.

  • SFDC review (objects, fields, field values, ownership, etc.).

  • Business process review.

  • Identify areas that can be improved.

  • Prepare process improvement recommendations.

  • Create SFDC implementation or system revision project plan.

  • Make system adjustments.

  • Data imports and migration process development.

  • Database records analysis.

  • Data hygiene process implementation.

  • Database integrity program creation.

  • Lead management practices and routing improvement or implementation.

  • Reporting and dashboard development.

  • User deployment /re-engagement rollout strategies.

  • User training.

     
   Generation "O" Marketing
26861 Trabuco Rd. Suite E134
Mission Viejo, CA  92691

Phone: 949 945-7862
info@generationOmarketing.com

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In addition to providing Salesforce.com Administration we can also provide MARKETING with:

  • Best practices consulting.

  • Marketing Automation system review.

  • Recommendations and marketing automation system adjustments.

  • Marketing automation user training to achieve full system utilization to harvest, nurture, score leads; identify ideal customers; communicate based on prospect behavior and attributes, different messages, verticals, territory needs, and solution focuses.

  • Email campaign building in marketing automation system including collateral, forms, landing pages and program flows.

  • Best practices training for managing effective nurturing programs for prospects, customers and channel partners including messaging based on unique value propositions, collateral selection, campaign logic creation, testing, and distribution list development.

  • Building dynamic nurture programs and data appending programs.

  • Marketing process and programs review.

  • Creating marketing roadmap.

  • Marketing programs optimization for best “cost per lead” results.

  • Improvement of lead definition, quality and lead management processes.

  • Training materials to establish marketing’s role and value.

  • Metrics system development.

  • ROI and closed loop reporting creation.

·         We can provide SALES with:

  • Discovering the reasons and need for using Salesforce.com.

  • Training to use Salesforce.com the correct way.

  • Improving lead access and management.

  • Coaching lead prioritization and follow up.

  • Instructions for proper opportunity conversion process.

  • Introducing the value of marketing automation, nurturing, and scoring.

  • Discovering the value of systems collected lead information.

  • Information on how to use this information to their advantage in order to improve lead to opportunity conversion rates.

  • Improving lead quality.

  • Developing sales methodologies and forecasting.

    
        
Salesforce.com Implementation
        
Not all implementations created equal! We come from the Sales, Marketing, and Operations World not from the IT world. Which means that we know too well how important business processes are and how a "user" will actually "use" Salesforce.com. Our goal is not just to get the system up and running, but customize it to your specific needs.
        
Salesforce.com Optimization
        
Many Salesforce.com users will tell you that their system is not giving them what they hoped it would. This is because their Salesforce.com instance was implemented incorrectly and evolved to a point that now debilitate their everyday work. We can review your current instance, prepare a business process review, identify the areas that can be improved, prepare recommendations, create the revision project plan and even make the system adjustments.

        
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